HOW IT WORKS...

• Analyze existing objectives and current media schedules
• Review market and customer demographics
• Evaluate prior marketing successes and failures
• Refine old and define new objectives for print, broadcast, outdoor,
--direct response and online needs
• Uncover and research new and creative media alternatives
• Recommend a targeted media mix within a budget and back up choices with facts
• Create media programs that will be noticed by all potential prospects
• Negotiate the best possible rates, positioning and value-added programs
• Arrange contracts
• Present a final media plan
• Implementation of media and trafficking of ads

PLUS...

• Email Marketing - Affordable Turnkey Solution (Design and Blast)
• Account Management
• Creative Design Services
• Public Relations
• Marketing Plans
• Integrated Marketing Strategies
• Promotions
• Event Planning
• Focus Groups
• Media Management
• Model Casting & Photo Shoot Production

"Prior to Joyce joining our company, we had no direction or plan with respect to advertising or marketing. Through improved planning and execution, Joyce has developed an effective and efficient marketing strategy; and in partnership with our advertising agency, has raised the bar immeasurably with tangible results in our advertising, direct mail and other creative vehicles of advertising. which she has brought to the table. Joyce is a team player who is dedicated and committed to getting the job done."

- Perry Schorr, Partner, Lester's